Narvar Tracking
Narvar Tracking
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Company Overview
Narvar provides post-purchase communication technology. They work with retailers and brands. Their systems help manage the customer experience after an order is placed. Narvar does not handle package transportation. They are a software company that focuses on data. They use tracking information from many shipping carriers. This information powers customer communications and business insights.
Role in Logistics Visibility
Narvar serves as a communication layer over logistics data. They take raw shipment tracking events from carriers. They then present this information to shoppers in a clear way. Their role is to make the delivery process transparent for the end customer. They help brands maintain a connection with their customers after a sale. This process turns a complex logistics journey into a simple customer experience.
Shipment Tracking Capabilities
The Narvar tool offers comprehensive shipment tracking. Shoppers can see their package’s progress from a brand’s website. The system shows the current status and location of a delivery. It provides updated estimated delivery dates. The tool also communicates delays or exceptions proactively. This keeps the customer informed at every step without needing to contact support.
Multi-Carrier Data Consolidation
Narvar consolidates data from a wide range of carrier companies. This includes major players like UPS, USPS, and FedEx. It also includes many regional and local delivery services. Their platform normalizes all incoming tracking data. This creates a consistent and reliable tracking experience. A customer sees the same clear interface regardless of who is delivering their package.
Business Applications for Companies
Retailers use Narvar to improve their customer service. The system automates post-purchase email and SMS notifications. This drastically reduces the number of customer inquiries about order status. Brands can present tracking information on their own web pages. This keeps the customer within the brand’s ecosystem. Companies also gain valuable data on carrier performance and delivery trends.
System Compatibility and Connectivity
Narvar connects to a retailer’s existing technology stack. Their platform integrates with major e-commerce systems. These include Shopify, Salesforce Commerce Cloud, and Magento. They use APIs to pull order data and push tracking updates. This enables a fully automated communication flow. The system works with a company’s CRM and helpdesk software as well.
Benefits for Logistics Decision-Making
The data provided by Narvar aids in strategic planning. Brands analyze delivery performance across all their carrier partners. They can identify which carriers consistently meet delivery promises. This data helps optimize shipping strategies and carrier selection. Companies can make informed decisions to improve the overall customer delivery experience.
Use Cases for E-Commerce and B2B
E-commerce brands rely on Narvar to handle customer communication. This ensures shoppers receive timely updates about their orders. It helps build trust and reduces support ticket volume. For B2B companies, the system provides clear visibility into supply chain deliveries. It allows them to manage inventory receipt more efficiently. Sales and operations teams have the data they need to plan effectively.